Privacy policy

Privacy Policy

Company: Yiwu Tingyuan Trading Co., Ltd. | Website: https://celantria.com/

1. Introduction

This Privacy Policy describes how Yiwu Tingyuan Trading Co., Ltd. ("we", "us", "our") collects, uses, stores, protects, and discloses your personal information when you visit our website https://celantria.com/ (the "Site"), purchase our products, or interact with our services.

We are committed to protecting your privacy and personal data in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA). By accessing or using our Site, you agree to the terms of this Privacy Policy.

2. Data Protection Statement

We take the protection of your personal data seriously. We implement appropriate technical, administrative, and physical security measures to safeguard your personal information from unauthorized access, use, disclosure, alteration, or destruction.

Your personal data will only be processed for the purposes stated in this policy, and we will never sell, rent, or share your personal information with third parties for their own marketing purposes without your explicit consent.

3. Personal Data We Collect

We collect the following types of personal information when you use our Site and services:

3.1 Information You Provide Directly

  • Contact Information: Name, email address, phone number, billing address, shipping address
  • Account Information: Username, password, account preferences
  • Order Information: Order details, payment information (processed securely via third-party payment gateways), purchase history
  • Communication Data: Messages, inquiries, or feedback you send to us via email, contact form, or social media

3.2 Information Collected Automatically

  • Device & Usage Data: IP address, browser type, operating system, device type, access times, pages viewed, referring/exit URLs
  • Cookie & Tracking Data: Information collected via cookies, pixels, and similar tracking technologies (see Section 6 for our Cookie Policy)
  • Location Data: General geographic location derived from your IP address

4. How We Use Your Data

We use your personal information for the following purposes:

  • To process and fulfill your orders, including shipping, billing, and customer support
  • To create and manage your user account
  • To communicate with you about your orders, account, promotions, and product updates (with your consent)
  • To improve our website, products, and customer service
  • To detect, prevent, and address fraud, security issues, or violations of our terms of service
  • To comply with legal obligations, such as tax and accounting requirements
  • For marketing and advertising purposes (only with your explicit opt-in consent)

5. Data Sharing & Disclosure

We do not sell your personal information to third parties. We may share your data only in the following circumstances:

  • Service Providers: With trusted third-party service providers who assist us in operating our business, processing payments, shipping orders, and providing customer support (e.g., payment gateways, shipping carriers, email service providers)
  • Legal Requirements: When required by law, court order, or government regulation, or to protect our rights, property, or safety, or the rights, property, or safety of others
  • Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your data may be transferred as part of the transaction
  • With Your Consent: When you explicitly consent to the sharing of your data

6. Cookie Policy

We use cookies and similar tracking technologies to enhance your browsing experience, analyze site traffic, and personalize content. For full details on how we use cookies, what types of cookies we use, and how you can manage your cookie preferences, please view our full Cookie Policy.

By continuing to use our Site, you consent to our use of cookies in accordance with this policy.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including complying with legal, accounting, or reporting requirements.

  • Order and payment data: Retained for 7 years to comply with tax and accounting laws
  • Account data: Retained until you request deletion of your account
  • Communication data: Retained for 3 years from the date of your last interaction with us

8. Your Data Rights

Depending on your location, you may have the following rights under applicable data protection laws:

  • Right to Access: Request a copy of the personal data we hold about you
  • Right to Rectification: Correct inaccurate or incomplete personal data
  • Right to Erasure: Request deletion of your personal data, where legally permitted
  • Right to Restriction of Processing: Request that we stop processing your personal data
  • Right to Data Portability: Receive your personal data in a machine-readable format
  • Right to Object: Object to the processing of your data for marketing purposes
  • Right to Withdraw Consent: Withdraw any consent you previously provided for data processing

To exercise any of these rights, please contact us at tingyuantr@outlook.com. We will respond to your request within 30 days.

9. Security of Your Data

We implement industry-standard security measures to protect your personal information, including:

  • Encryption of sensitive data (e.g., payment information)
  • Secure server infrastructure and firewalls
  • Regular security audits and updates
  • Restricted access to personal data for authorized employees only

While we take all reasonable steps to protect your data, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

10. Children's Privacy

Our Site is not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If you become aware that a child has provided us with personal data, please contact us immediately, and we will delete the information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with the revised effective date. We encourage you to review this policy periodically for any changes. Your continued use of the Site after changes are posted constitutes your acceptance of the new policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

  • Email: tingyuantr@outlook.com
  • Phone: +86 13250815534
  • Address: Room 302, Building 5, No. 21, Tongdian Third District, Choujiang Street, Yiwu City, Jinhua City, Zhejiang Province